Yesterday, the 94-year-old style icon spoke about her debut jewelry collection, Wisewear.
Iris has long secured her status as one of the most important fashion innovators, but only now decided to launch her own line. However, for a style icon, everything should be original and ultra-modern, so Apfel combined jewelry with high technologies that allow the owner to monitor their health and track physical activity. The Wisewear collection was presented this week in Las Vegas. “There is a definite need for this, because many busy people cannot keep track of their routine,” Iris shared with reporters. In addition, Primordial Style revealed that most wearable gadgets are as hideous in appearance as sweatpants.
The collection in its present form consists of only three models of bracelets. Nevertheless, Apfel has big plans to expand the line: necklaces, brooches and men's accessories will soon replenish it. “If technology helps save our lives, then I have to make them look good,” added the newly minted jeweler. All items can be purchased from WiseWear.com for $ 300 each.