The ending year, among other things, will be remembered for the harvest of stellar fashion lines. Experts of the Agence France-Presse news agency have selected the five most promising fashion premieres.
Rihanna
The singer and designer has introduced a new fashion brand. Thanks to its collaboration with conglomerate LVMH, the Fenty brand has confidently won the attention of consumers in the luxury segment.
Kim Kardashian
Kim Kardashian-West launched her own brand of shapewear, Skims, in 2019. The launch of the brand, originally called Kimono, was accompanied by a scandal, but later the passions subsided.
Will Smith
Unexpected news in October was the launch of his brand by Will Smith. The brand was named Bel-Air Athletics and began its existence with a collection of 26 democratic things: T-shirts, sweatshirts, tracksuits.
Justin Bieber
The Canadian singer took a break after a large-scale tour, accompanied by a large collection of merch, and registered his brand Drew House. The brand's style is based on the culture of skateboarding.
Kate Hudson
The American actress continues to conquer the fashion industry. In April, Kate launched Happy X Nature ready-to-wear label. The brand's philosophy is based on the concept of sustainable development.