With the first snow, the Absolute Champion of Europe, World Champion, four-time winner of the national award `Ovation`, the legend of hairdressing, top stylist Sergei Zverev opened a beauty salon` Sergei Zverev & Kveli` in the elite village of Barvikha.
Having opened the first salon in the most prestigious place in Moscow on Tverskaya-Yamskaya, we opened the second salon in the most prestigious Moscow region - Barvikha. I like the style of past centuries, antiquity, empire and baroque. This salon will become my country residence, my Fashion House. In it we tried to create the House of Sergei Zverev. An expensive fashion salon-studio, combining both a comfortable VIP office and a common hall, which can be easily transformed into a studio for training. The best masters and my best students, gathered all over Russia and the world. And also the masters who have already proven themselves in this salon. The best technique and preparations I am glad that now people who live outside of Moscow will be able to come to my salon even for advice, and not look for me around the world, in Russia. Perhaps in the style of the salon, in the furniture,the antique accessories from my collection of antiques have embodied in fragments the touches of the style in which I feel most comfortable.
This salon was conceived as a Home. Of course, this salon offers not only hairdressing services, but also cosmetology at the highest level, as well as a hairdressing salon. Highest level, my name guarantees the highest quality and service. We have a huge range of proposals: when you come to the salon, you can not only do your hair. I am not only a hairdresser, I am a stylist, which means work and creation on the complete image of a person. From head to toe, selection and colors, consultations, and manicure, and a solarium.. in general, everything you need. Everything that I would not advise the client to correct, change, correct - everything is in the salon. It is necessary that the client can do whatever he wants in one salon, and not run separately to the hairdresser, separately for the pedicure, separately for the cosmetic bag and sunbathe in the solarium. We immediately offer basic `beautiful` services,at the vip professional level, at the level of the absolute world champion. The interior is unusual in its interior. The salon space was divided into three levels by airy, winding staircases with elegantly curved railings. The architect and designer visually divided the salon into three zones: the main entrance and the living room - the middle level, a little further on the same level, hairdressing and beauty salons and offices, and the VIP zone - the upper level and a studio with rest for the staff - the lower level.a little further on the same level there are hairdressing and cosmetology rooms and offices, and the VIP zone is the upper level and the studio with rest for the staff is the lower level.a little further on the same level there are hairdressing and cosmetology rooms and offices, and the VIP zone is the upper level and the studio with rest for the staff is the lower level.
We did not want to pile up chairs on the ground floor and decided to give this room completely for the reception, the waiting room in general, like a living room in a house. He came and did not immediately burst into the hairdresser's, where they were already shaving, cutting and dyeing, but came into the House, sat down, calmed down, rested, waited for his master. Then he went to the common room or climbed to the VIP to the upper level. The idea of dividing the cabin into levels turned out to be not only beautiful, but also practical. Clients and employees do not seem to interfere with each other and everyone feels comfortable, everyone in their room. The whole salon is comfortable for work and creativity, I feel freedom and independence here. But since we are talking about the House, and the concept of `House 'is different for everyone. I was brought up by masters with a classical understanding and vision of beauty.
The classics have accompanied my whole life since childhood. It is in the classics that I feel comfortable. Therefore, the interior design is decided in a classic style. The salon is already five years old, but only now we have signed an agreement on a joint personalized salon. Before that there was a beauty studio `Kweli` with its consistent style direction. But I always create a personalized style by Sergey Zverev. Therefore, we had to start our friendship and cooperation with repairs. The walls were painted in a light and pure white color, huge mirrors, antique frames and delicate flowing curtains were added. Despite the fact that our premise was not a palace and it was not so easy to make a real five-star building out of it. But the team tried hard and achieved the desired result. It is known that the king is made by his retinue. In this regard, I was lucky. When you enter, everything is really five stars!We took our time creating the salon. We needed an excellent result, so the materials were ordered top quality, discreet with a commercial look. Furniture and accessories had to be comfortable and practical and reliable for a long time. Therefore, the salon appeared with a pronounced individual style. With the personalized style of Sergei Zverev. The salon turned out to be decent. Taking care of comfort and coziness for clients, we have thought over the shade of the walls, curtains and lighting. In the style and decor of the salon, nothing should irritate the client, he should feel at home. Soft natural light of various modes, airy flowing curtains that hide you from the eyes of curious passers-by, comfortable seats and highly professional technology. I always knew that I would have a Fashion House in the countryside. But I did not even expect that there would be such a good location of the house.And that it really will be a house in the truest sense of the word! It is important that there is only a convenient approach for cars and ample parking. And just as importantly, the location and address of the salon. Barvikha, 72 is not on the highway and is slightly removed from the roadway, thanks to which there is fresh air in the cabin, birdsong and a new cottage village growing before your eyes. When you come for beauty, you need peace and quiet. In our salon, customers will not be considered by pedestrians and street onlookers and passing cars.When you come for beauty, you need peace and quiet. In our salon, customers will not be considered by pedestrians and street onlookers and passing cars.When you come for beauty, you need peace and quiet. In our salon, customers will not be considered by pedestrians and street onlookers and passing cars.
We tried to take into account everything so that the client felt comfortable and comfortable even when entering the salon, because such trifles as the entrance, parking, inconvenient entrance and uncomfortable chairs, huge windows on the street … all this is very annoying. And we have avoided all these common, unfortunately, now in the salons, minuses. We have a person, even if for a short period of time, but rests and relaxes. We combine painstaking work on the image and mental relaxation of a person. This is important for the client, life is fast, and we have a lot of business people, from business, creative.. in the salon they do not need extra fuss and stress. There must be some kind of sacrament in the salon - this is love and beauty. The era of individuality is coming. And my salon is my signature style. The style of Sergei Zverev, which is felt in everything. This individuality, brightness is not accidental.I show it not only by the example of the salon, but also in the latest collections. This general trend is brightness, individuality.
This is the era of personalities and supermodels.
It is very difficult to be the first, and if we talk about what kind of salon Sergey Zverev should have, then, in general, it is better to see him. When you enter, you will immediately understand everything!