On October 24, 2013, in the GUM reception hall, the lingerie chain Estelle Adoni and the Lise Charmel brand presented a fashion show dedicated to the image of Marilyn Monroe. The guests of the evening were presented with a unique art object purchased by "Estelle Adoni" at Julien's Auction (USA) - a bra worn by Marilyn Monroe in the movie "There are only girls in jazz". Especially for this event, fashion historian Alexander Vasiliev wrote a commentary on the lingerie fashion of the era of Marilyn Monroe.
Lise Charmel and Estelle Adoni show were attended by many stars of cinema, theater and show business: Ekaterina Vilkova, Alena Sviridova, Fekla Tolstaya, Alexey Chumakov and Yulia Kovalchuk, Vladimir Vdovichenkov and Olga Filippova, Larisa Guzeeva, Anna Gorshkova, Maria Butyrskaya, Yuri Grymov with his daughter Antonina, Ekaterina Vulichenko, Mitya Fomin, Andrey Apollonov-Grigoriev, Nikas Safronov, Vadim Tsalatti, Natalia Bochkareva, Masha Tsigal, Maria Golubkina, Tatiana Kotova and others.
Marilyn Monroe has always been and still remains an idol for many women and an object of admiration for millions of men. The fair sex is still trying to imitate the famous actress, her style and manner of dressing. Her image inspires artists, poets as well as contemporary fashion designers. Marilyn has become a real symbol of femininity and beauty - qualities that have been praised for 60 years by the exquisite French lingerie Lise Charmel - a brand that was born in the 50s - in the era of Marilyn.
Marilyn Monroe had a gorgeous figure, but it turns out that her magnificent breasts are not only a merit of nature. The movie star has always wore a special bra modeled in the 1950s. This bra had a very unusual shape - it consisted of underwires and small cups of a special cut, which covered less than half of the chest. The bra fit perfectly, held the chest and gave it a tapered shape due to the special arrangement of the straps. In such lingerie, Marilyn's breasts looked natural and incredibly sexy. The bra, which was presented to the public, was originally sewn into the famous open dress embroidered with crystal beads, in which Marilyn appears in the final scenes of the movie "There are only girls in jazz." During the restoration, it was separated from the dress and in 2013 was purchased at Julien's Auction by the representative of Estelle Adoni.