As part of the ARTPARAD shift, which took place at the Seliger youth forum from July 1 to July 9, an educational program of the Fashion section was held. It's time to publish the plan of the program itself, because due to the hurricane and the change of the training tent, changes were constantly made to it. Meet the release!
2 july
10:00 - 11:20 Introductory lecture on the entire educational course
Alexander Rogov / stylist, art director, TV presenter, curator of the fashion direction
11:40 - 13:00 Analysis of the brought collections
Alexander Rogov / stylist, art director, TV presenter, curator of the fashion direction
14:30 - 15:30 Features of the work of mass market brands in Russia
Alexander Chernov, Alexander Lukin / ZAR International
16:00 - 17:20 Hurricane
3 July
10:00 - 11:20 Introductory lecture. Fashion Show.
Alexander Rogov / stylist, art director, TV presenter, curator of the fashion direction
14:30 - 15:30 Peculiarities of the stylist's work. Interaction between designer and stylist.
Kirill Vychkin / stylist
4th of July
10:00 - 11:20 Introductory lecture. Fashion Show.
Alexander Rogov / stylist, art director, TV presenter, curator of the fashion direction

11:40 - 13:00 What is a fashion show and why is it needed
Georgy Kartsev / LMagency

14:30 - 17:20 Fetishes of the 20th century *
Diana Koroleva / fashion critic

17:40 - 19:00 Fashion and media
Georgy Kartsev / LMagency
5'th of July
10:00 - 11:20 Introductory lecture. Fashion Show.
Alexander Rogov / stylist, art director, TV presenter, curator of the fashion direction
11:40 - 13:00 Project LMPresents
Georgy Kartsev / LMagency

14:30 - 15:30 Fashion history
Sulimskaya / fashion critic, editor; Sobaka.ru
16:00 - 17:20 Fashion editor
Ksenia Goschitskaya / Dog SPb

17:40 - 19:00 PR and fashion promotion
Mila Lee / PR specialist
6 july
10:00 - 11:20 Is there a fashion industry in Russia
Ekaterina Polozhentseva / journalist
11:40 - 13:00 Model work
Maria Kirsanova / top model

14:30 - 15:30 Development of the concept of a fashion brand
Elena Yurieva / founder of the Blank brand
16:00 - 17:20 Fashion blogging
Rudolf Ter-Oganezov / slickwalk.com

17:40 - 19:00 Fashion shooting
Alexander Rogov / stylist, art director, TV presenter, curator of the fashion direction (master class)
7 july
tourism day
July 8
10:00 - 13:00 Makeup in fashion
Elena Krygina / Make Up Art School;
14:30 - 15:30 Men's Fashion Analytics
Roman Yakubson / Arsenicum

16:00 - 17:20 Behavior of the results
Alexander Rogov / stylist, art director, TV presenter, curator of the fashion direction

17:40 - 19:00 Preparation for the final fashion show and announcement of the winner
* Diana Koroleva sent a small announcement of her lecture:
Celebrities and fashion. Fetishes of the XX century. What is the coming century for us?

Lecture by Diana Koroleva, a culturologist of fashion and marketer, ex-model and socialite, winner of the "Fashion Journalist 2004" award and the status of "FASHN 2009" from Sobaka.ru magazine "Celebrities and Fashion, Fetishes of the XX century. What does the coming century have in store for us?”Was created in the fashionable direction of edutainment, which represents a new format for transferring knowledge, representing learning as a way to spend time interesting and useful.
The lecture provides an overview of celebrities of all genres and trends of the 20th century and their influence on fashion, from the goddesses of cinema to rebellious musicians: from MM and BB, to Kurt Cobain and the Run DMC group. Trends of the decade, hairstyles, wardrobe items and accessories that are named after stars or popularized by them. The lecture will closely examine the image of Jackie Kennedy as an example of the unprecedented influence of the style of the First Lady of America on fashion for decades around the world. And also an overview of world celebrities and their influence on the fashion of the USSR.
Having considered the history of the 20th century, the lecture seeks an answer to the question: WHAT IS THE CENTURY PREPARING FOR US?