The Russian project "Top Model in Russian" is still trying to survive and is looking for ways to become more popular, changing presenters and experts. (The American project has never changed the host …) I don't know if this will help the project, but in the new season, the Russian model Irina Shayk, already very well-known in the West, will become its face. Only it seems to me that this is an attempt to find "our Tyra Banks"?
The producers of the show are confident that the demanded top model will be able to share her experience in the fashion industry with the participants and viewers. Irina Shayk is ideal, as her path to fame resembles a plot from a Hollywood movie. Born in the small Ural town of Yemanzhelinsk in a poor family, having survived the loss of her father, Irina managed to overcome circumstances, change her fate, become one of the most famous models and conquer the fashion world with her beauty and charm.
At the age of 18, Irina won the Supermodel 2004 competition and was spotted by the famous scout Gia Dzhikidze. Having got to Paris for the first time, Irina found herself in a completely different world and, in her own words, learned the language at casting and filming. Already in 2007, the whole world recognized her name - she became the face of the Intimissimi brand and first appeared for the prestigious American magazine Sports Illustrated, in 2011 becoming the first Russian model to appear on its cover. Tyra Banks, Naomi Campbell, Cindy Crawford, Heidi Klum starred for this edition at different times.
Irina has appeared on the covers of over 50 magazines such as: Cosmopolitan, Tatler, GQ, Esquire, Glamor, Elle, Harper's Bazaar and Marie Claire. During her modeling career, Irina has worked for such world famous brands as: Armani Exchange, Guess, Intimissimi, LPerla, Lacoste, Replay and others.
Irina Shayk is actively involved in charity work and financially supports refusenik children in the maternity hospital of Yemanzhelinsk. Irina also collaborates with the Russian charity pomogi.org, which raises funds for urgent operations, expensive treatment and rehabilitation for children in need of help.
Irina Shayk has been a guest of many famous television shows in America and Europe, but this is the first time she is performing as a presenter.