The store is located at 2/1 Kutuzovskiy prospect in one of the most famous historical buildings in Moscow, forming a single architectural ensemble with the Ukraine Hotel.
The new store concept underlines the modern elegance, fresh glamor and alluring femininity of the renewed ESCADA fashion trend. The atmosphere of the store is luxurious yet casual. The total area of the store is 360 square meters, 80 of which are in the mezzanine, a separate VIP space that invites visitors to enjoy an atmosphere of modern and sophisticated luxury.
The recognizable brand symbol in the form of repeated logos can be traced in many details of the store's interior. The dark tiles on the floor and the installations made of gold-lacquered wood are examples of the store's unique décor. Light walls and ceilings create a positive atmosphere and highlight the unusual design. Contrasting colors and materials make the interior bright and attractive, and also draw the attention of clients to the Escada collection, which is always in the spotlight. The interior is completed with luxurious details: modern glass chandeliers, seating area with fluffy carpet, decorative vases and sculptures. The skilfully designed display cases convey the main ideas of the ESCADA collections.