Pierre-Alexis Dumas On Hermes Family Values ​​- ApollonBezobrazov

Pierre-Alexis Dumas On Hermes Family Values ​​- ApollonBezobrazov
Pierre-Alexis Dumas On Hermes Family Values ​​- ApollonBezobrazov
Video: Pierre-Alexis Dumas On Hermes Family Values ​​- ApollonBezobrazov
Video: Hermès | Pierre-Alexis Dumas, the Dream Master, explains why dreams fuel creation 2023, February
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The head of the House of Hermes, Pierre-Alexis Dumas, admits that the main task that he sets for himself is to increase the functionality of products, which would not harm elegance and … humanity. Dumas looks more like a philosopher than a director of a luxury brand. Perhaps this thoughtful approach is the secret of success.

Last year, Hermes' total revenue was over $ 5 billion. At the same time, in general, it grew by 13 percent compared to the revenue of 2012. This became the biggest success of the brand in its entire history.

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- We do not belong to the world of luxury or to the world of fashion. This is a family home, which is already six generations old. We did not invent our craft, but only preserved centuries-old traditions, the pursuit of excellence and meticulous attention to detail.

- What Hermes is always looking for is the ideal of beauty and perfect form. The right thing is the good thing is the beautiful thing.

- When I look at our collections, I am always very surprised. It is such a powerful emotion that it seems to be measured in gold. This experience of beauty and grace gives a special sense of absolute timelessness.

- Every product of our brand must be perfectly made from the best materials. If it is a saddle, it should be the perfect saddle. The same goes for other things.

“We strive to reinvent our Home season after season. Through constant change, we feel even sharper and can support our corporate spirit and culture.

- A craft can only survive if it is put to the right use. What the craft produces must be relevant to the world we live in today. If we were still specialized in harnesses and saddles, the Hermes brand would cease to exist.

- I think people love working for Hermes because they feel that what they are doing makes sense. If you feel that your work is not in demand, it is unlikely that the desire to continue working will remain with you for a long time.

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